
Visiting 30A has plenty of perks but one of the best is the Seaside Farmers Market, featuring local delicacies. When you’re on the hunt for fresh produce to fill your beach cottage, there’s one destination that should be on your radar — Paul’s Pick of the Crop farmers market stand.
This local treasure features a wide variety of produce including heirloom tomatoes, butternut squash, blueberries, strawberries, snap peas, rainbow carrots and much more.
Eleven years, ago Paul Johnson and his wife, Marsha, gave up their nine-to-five grind to return to farming. The Johnsons joined forces with other farmers from Georgia, Alabama and as far south as Central Florida to offer a wide range of fruits and vegetables. Johnson serves as a go between for grower and consumer, bringing produce from some of the region’s finest farms.
His family spends countless hours planting their own multigenerational farm while searching and gathering from other area farms. The result is a plethora of goodness that provides 30A with sustainable, delicious and responsible produce. Often you can detect the tell-tale sign of “just picked,” like a smidgen of dirt on an heirloom tomato.
“The people we meet at Seaside are so wonderful,” Johnson says. “They have really embraced what we have to offer at our little farm stand.”
Paul’s Pick of the Crop is at the Seaside Farmers Market on Saturdays from 9 a.m.-1 p.m. For more information, call (850) 527-7855.